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Quality over Quantity: How the Best CVs Say More With Less

  • February 26, 2024

As one of the most important documents in the first stage of a candidate’s job search (alongside the LinkedIn profile), the CV is arguably an inexhaustible topic of discussion for hirers and professionals alike, particularly where relevance, structure and formatting are concerned. And although these are still very much pertinent, an equally crucial – and often overlooked – aspect of CV crafting is the skill of knowing what has no place on it, and what can be detrimental to its effectiveness.

Spending time reviewing and improving your CV is undoubtedly time well spent, although you should never just cram it with additional points if they aren’t going to add value to any application or to enhance your profile.

Ensuring there is the right amount of information on the document to demonstrate suitability for the role is important, but it’s a fine balance to ensure that it is to the point and not full of distractions or waffle – especially when you consider that hiring managers and recruiters take only a few seconds to scan the document and make a decision to progress, or not.

As such, it’s always worthing considering what information serves little to no purpose in your CV and worse, is potentially squandering your prospects altogether…

 

Less is More

Starting with the often-overlooked but opening information, things like your age, marital status, and arguably personal hobbies should not be in your CV as they not only hold little relevance to the position (and thus, little value to a hirer ) but they can potentially prove detrimental to your efforts, as in having them present they waste the precious time your CV has been afforded to catch a hiring manager’s eye, and can introduce an unconscious bias towards applicants of certain age groups or demographic.

If you do want to add in a short section about interests outside of work, it’s usually best to give this no more than a few lines – you can always leave talking about this personal element in your profile to the interview itself. These should also fit in with the professional persona you wish to portray = so talking about how you love going out with your friends on an evening, or a vanilla ‘I like doing exercise’ are taking up precious real estate on the page that can be much better-utilised.

 

Cull the Obvious

Similarly, any notices informing employers that ‘references are available upon request’ are unnecessary and should be taken out. This is already implied through your job application itself and so is an obvious fact that doesn’t need reiterating in your CV. The same thing applies to any ‘salary negotiable’ statements – this is not new or unexpected information to employers and is needlessly taking up space. Ultimately, any generalist information that doesn’t communicate what the hiring company will be looking for in your CV shouldn’t be included and failure to keep your CV clutter-free can give off the impression that little effort has gone into tailoring it for the role, and that it is being used as a catch-all document for multiple job applications.

If you’re wondering why that might be that off-putting to recruiting companies, it is because it is one of the tell-tale signs of a spray-and-pray job application approach. And whether intentional or not, it is a surefire way to get yours binned.

 

Avoid the Jobseeker Jargon Trap

Pertinent to this is the common mistake of peppering a CV with all sorts of jargon and cliches, which is just as damaging to a candidate’s prospects if not more. When writing a CV to present as compelling a narrative of your professional journey as possible, the use of certain phrases or buzzwords to ‘doll up’ one’s profile can be a tempting move (and it may be the case that these have slipped into your vernacular simply due to ignorance); however, is an all-too-familiar ploy to employers, and an eyesore they will readily want to avoid, especially if such statements or phrases aren’t backed up by any quantifiable evidence.

The language you use to highlight your skills and suitability is every bit as important as the information it is trying to convey and requires just as much thought and consideration. As such, a sense check of where your CV leans more on generic statements instead of measurable results, and how it can be better-written is essential if you’re aiming to craft one that catches the eye.

With the widespread adoption of the likes of ChatGPT and other AI tools, it’s also worth considering how such tools can help (or hinder) in this regard.

If you do choose to utilise an AI tool to support, it is a well-known no-no to write the whole document from scratch, simply because it increases the likelihood of fabricated details being added to your draft. A better approach would be to do it section by section, beginning with your personal statement, then your experience & responsibilities, then your achievements, and so on. This not only helps to avoid having false information but it also makes it easier to spot it as you work through your draft section by section, should it still be added in, and allows you to better format your CV while doing so.

Click here for more information on how to avoid the jobseeker jargon trap.

 

Filter Out the Chaff

This applies to any other kind of passive language present in your CV or anything speculative, such as extensive lists of job roles and responsibilities without any relevant accomplishments. A career is not something that just happened to you and should never be treated as such by the language you use to describe why you are a good fit for the role.

Your CV should be filled with examples where you actively take credit for your work and achievements to quantify your value as a potential hire, and where this is absent it signals a lack of confidence in your suitability as a candidate to hirers, which can seriously hurt your chances of employment. Remember that employers will want to ensure their investment in a candidate is going to yield encouraging results, and if your CV doesn’t give them the impression that you are worth that investment, they will waste no time with time consuming interview process.

 

Finally,

When it comes to the communication of information through any media, what is said is so often what comprises the subject of discussion, when it is really how such information is structured and conveyed and – at times, what is omitted – that tends to make the difference in how it is processed and interpreted.

This is what underpins the skill of CV crafting and where the ones that top the pile shine – no matter the role, specialism or sector in question. When every second counts with your prospects on the line, your CV needs to sell you in as clear and compelling a manner as possible – a feat we as recruiters are very much aware can be tricky at times, even for the most experienced of professionals. That’s why at Clayton Recruitment, our expertise goes beyond  the often perceived ‘transactional’ process of matching CVs to open roles.

We are every bit as committed to empowering the professionals we work with to present themselves as the first choice hire, whether that be at the initial screening or interview stages. If your next career move seems to be very much on the horizon but needs clarity with regard to the way forward, we are here to help. Give us a call on 01772 259 121 or contact us here.

 

About Clayton Recruitment

Clayton Recruitment has been partnering with organisations across the country since 1989 and during that time has built up an excellent reputation for trust and reliability.

With specialist divisions covering Commercial, Financial, and Engineering appointments, on a permanent basis.

If you are building your existing team or looking for your next career move, we can help. And, if you are currently employed, you can be assured of complete confidentiality, professionalism, and honesty throughout the process – as standard.

Click here to speak to one of our experienced specialists or call 01772 259121 for more information on how our exceptional recruitment experience can help your career aspirations.

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The Evolution of the CV – And Its Role In Job Searching Today

In today’s competitive job market, it’s more important than ever for candidate profiles to stand out. With digital channels such as LinkedIn (often seen as an online CV) and video platforms becoming the norm, it’s quite normal to consider where the traditional CV lies in all of this. Is crafting a 2-4 page document still worth your time and effort as a jobseeker?

In short – absolutely.

The CV (Curriculum Vitae) continues to play a crucial role in the job application process. It serves as a summary of an individual’s skills, qualifications, and experiences, showcasing their suitability for a particular role. But have you ever wondered how this document came to be and how it has evolved over time?

Here we look at the history of the CV, from its humble beginnings to the digital age, and explore its impact on the job search process – and its future.

The Birth of the CV

The origins of the CV can be traced back to the Renaissance era, specifically to the genius mind of Leonardo Da Vinci. In 1482, Da Vinci, in search of work, crafted a letter to the Duke of Milan, outlining his skills and experiences in various fields such as engineering, sculpture, and bridge-building. This letter is often considered to be the first official CV on record. Although Da Vinci did not secure the job he sought, his innovative approach to presenting his qualifications set a precedent for future job seekers.

The Middle Ages: Portfolios and Personal Profiles

While the concept of a formal CV did not exist during the Middle Ages, there were instances of artists and inventors creating portfolios to showcase their work. These portfolios, often referred to as sketchbooks, contained designs, sketches, and examples of their craftsmanship. One notable example is Villard de Honnecourt’s portfolio, which dates back to the 13th Century and includes architectural drawings and mechanical designs. These portfolios served as a visual representation of the artist’s capabilities and can be seen as precursors to the modern-day CV.

The 20th Century: Newspapers and the Rise of the Modern CV

In the early 20th century, job applications predominantly relied on newspaper advertisements. Applicants would submit handwritten or typed resumes, which included personal details such as age, height, weight, and marital status. These characteristics, as you would imagine, were often used as discriminatory factors in the hiring process. However, as societal norms progressed, legislation was implemented to address these biases. The inclusion of hobbies and interests in resumes became popular in the 1960s, allowing job seekers to showcase their personality and interests beyond their professional qualifications.

The Internet Age: Online Job Boards and the Power of LinkedIn

With the advent of the Internet, job searching underwent a significant transformation. Online job boards, such as Monster.com, emerged in the 1990s, providing a digital platform for job seekers to submit their resumes and connect with potential employers. The rise of social media further revolutionized the job search process, with LinkedIn leading the way as a professional networking platform. Launched in 2003, LinkedIn allowed individuals to create online profiles, highlighting their skills, experiences, and professional achievements. It became a valuable resource for recruiters and job seekers alike, providing opportunities for networking and job discovery.

The Future of the CV: Multimedia Resumes and Personal Branding

As technology continues to advance, the CV is likely to undergo further changes in the future. Multimedia CVs, incorporating elements such as videos, infographics, and interactive content, have gained traction in recent years. These dynamic platforms offer job seekers a unique opportunity to showcase their skills and creativity in a visually engaging format. Additionally, personal branding has become increasingly important in the job search process. Job seekers are encouraged to cultivate an online presence through social media platforms, personal websites, and blogs, allowing them to showcase their expertise and stand out from the competition.

The Role of the CV in the Modern Job Application Process

Whatever the design and format, the CV has become an essential tool for both job seekers and employers in the modern job application process. It serves as a snapshot of an individual’s qualifications and experiences, providing employers with valuable insights into a candidate’s suitability for a particular role. However, the evolution of the CV has brought about new challenges and considerations. Job seekers must adapt to changing trends, ensuring that their CVs align with current expectations and industry standards. Employers, on the other hand, must navigate through a vast pool of applicants, leveraging technology and innovative recruitment strategies to identify the most qualified candidates.

Changing Candidates’ Approach to Job Searching

The evolution of the CV has also influenced how candidates approach the job search process. Job seekers are now more proactive in building their personal brand and online presence, recognising the importance of networking and showcasing their skills beyond the confines of a traditional CV. They are leveraging social media platforms, professional networking sites, and online portfolios to engage with potential employers and demonstrate their expertise. Additionally, the accessibility of online job boards and digital application processes has made job searching more convenient and efficient, allowing candidates to explore a wider range of opportunities.

The Impact of Technology on the CV

Technology has played a significant role in shaping the evolution of the CV. The shift from paper-based CVs to digital formats has streamlined the application process, making it easier for candidates to submit their credentials and for employers to review applications. Applicant Tracking Systems (ATS) have also become prevalent, enabling employers to efficiently screen and manage large volumes of documents. However, it is important for job seekers to optimize their CVs for ATS compatibility by using relevant keywords and formatting techniques.

Other AI-focused platforms that can help jobseekers appear on the market almost weekly – and whilst it becomes hard to see what is truly useful and what is a distraction, there is certainly more in development that can help to elevate your profile.

The Importance of Continuous Learning and Adaptation

As the job market continues to evolve, it is crucial for both job seekers and employers to stay abreast of industry trends and adapt their strategies accordingly. Job seekers should invest in continuous learning and skills development to remain competitive in a rapidly changing landscape. Employers, on the other hand, must embrace innovative recruitment practices, leveraging technology and data-driven insights to identify the best talent. The CV, as a reflection of an individual’s qualifications and experiences, will continue to be a fundamental tool in the job search process, but its form and presentation may continue to evolve.

Conclusion

The evolution of the CV from its humble beginnings to the digital age exemplifies the dynamic nature of the job search process. Leonardo Da Vinci’s letter to the Duke of Milan marked the birth of the CV, setting the stage for centuries of innovation and adaptation. From portfolios in the Middle Ages to the rise of online job boards and professional networking sites, technology has continually shaped the way job seekers present themselves and connect with potential employers. As we look to the future, multimedia CVs and personal branding will likely play an even greater role in the job search process. However, amidst these changes, the fundamental purpose of the CV remains the same – to showcase one’s qualifications, experiences, and potential to prospective employers.

We have a number of resources and guides about what to include in your CVs (and indeed, what to leave off) – CLICK HERE TO ACCESS THOSE.

Whether printed and taken into an interview, uploaded to a role profile online, or sent as a PDF speculatively to a potential employer, the 2-3 page document certainly has to work hard to confidently ‘sell’ your suitability for the job in question. That’s why it’s also worth enlisting the help of a specialist recruiter to represent you in the market. A good recruiter will take the time to get to know you – your skills and strengths, and how to leverage these when talking to a hiring manager. They will also help to bring your 2-D document to life, talking to the hiring companies about your suitability, how they envisage you fit in with the culture, and the driving force behind your move.

About Clayton Recruitment

Clayton Recruitment has been partnering with organisations across the country since 1989, and during that time has built up an excellent reputation for trust and reliability. With specialist divisions covering Commercial, Financial, and Engineering appointments, on a permanent basis.

If you are looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

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Posted By

Joel Okoye

Digital Marketing Apprentice

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How To Avoid Those CV Clichés

  • July 25, 2023

When the time comes in your career to think about a move to pastures new, the steps involved to kickstart the process are generally conventional and familiar to most.

The first step, of course, is to decide whether to go it alone and spend time researching opportunities in the market, your region, and your particular specialism and apply to vacancies advertised.

The alternative is to enlist the help of a reputable recruitment specialist who will search the market on your behalf, and present you with (often exclusive) roles that are designed to be the absolute best ‘fit’ for you and your requirements from your next employer.

Either way, there are usually a number of steps you yourself will need to take to ensure you are prepped and ready to apply for roles that pique your interest.

 

Designing a CV with Clout

It goes without saying that the most important document in your job-seeking armoury will be your CV – although a cover letter and possibly a video pitch may also be required depending on the role in question and the expectations of the hiring company in question.

CVs are not a new concept. Far from it.

This document has been connecting qualified candidates with their ideal roles for centuries. In fact, according to The National Careers Service, the first curriculum vitae emerged in 1482 – written by a certain Leonardo Da Vinci when he applied for a local painting job.

The nature, style, and general role of the CV has changed since then, however. Whilst connections and status were crucial components of the CVs of yesteryear, these days there is more focus on skills, relevant experience, and demonstrable results that highlight capability.

Whilst much continues to be written about the usefulness of this document, for now at least, they remain a vital platform to market yourself as the right candidate for the role.

 

Mastering the Basics

A hiring manager, business owner, or HR professional will often skim-read a CV before making a snap ‘go/no-go’ decision about whether to progress to the next stage. This means the basic information needs to pop and jump out of the page.

The overriding objective should be to demonstrate suitability for the role in question, and ideally, the document should flex if you’re applying to more than one at a time – ensuing each is tailored to the specifics.

There are many guides as to what to include on your CV, but in our experience (of nearly 25 years and counting), the basic elements include:

  1. Up-to-date contact information
  2. Clear, concise formatting and layout
  3. Accurate grammar and spelling – a non-negotiable
  4. Selling points – achievements, relevance, USPs, experience (if it is relevant!)
  5. Facts and evidence
  6. Personality – what are your interests, passions, values?

 

Putting Pen To Paper

There are no two ways about it. Crafting a well-honed CV is a skill, and whilst you may be the most qualified and relevant individual in the pile of applications, failure to ‘sell’ yourself adequately may mean you are overlooked.

The Internet is saturated with ‘how-to’ guides, layout templates, and more recently, tools that utilise AI to write your CV for you (although the jury is still out on the effectiveness of this).

But mastering the basics is only the first part of the task in hand. You need to pay careful attention to the language you use as you highlight your skills and relevance – being mindful of clichés, hyperbole, and baseless language that actually could hinder your progress in the long run.

 

Cut The Clichés

The copy on your CV has to work hard to sell ‘you’, your relevant skills and experience, and give an initial indication of what you are like as a person and potential employee.

It can be tempting to fall into the trap of peppering your document with well-known clichés – in fact, you may not be aware that the phrases that spring to mind are even clichés in the first place. But taking time to weed out these overused (and often baseless) phrases may get your document to the top of the pile.

Here are the top 7 overused phrases that we come across, that you may wish to rethink (and suggestions of when, how, and why they need a little more care and attention)

  1. Hardworking and motivated: Your CV should have detail throughout that highlights specific accomplishments, experiences, and contributions that show your dedication and work ethic. This could be successful projects you have contributed to or won for your current employer, sales figures and productivity metrics, or even additional certification and training you have undertaken to enhance your skills and knowledge.

 

  1. Excellent communication skills: Again, consider how to showcase your communication abilities through specific achievements or experiences. Have you been a keynote speaker at a firm event for example, or run an internal forum? Are you involved in pitching for new business, or act as spokesperson for your current employer with the media? All are demonstrable examples that showcase the skill in question.

 

  1. Team player: Undeniably, employers will want to hire individuals that collaborate and work well with others – but dropping this statement on with little substantiation is pretty meaningless. Again, look for ways to bring this to life with concrete instances of teamwork. Have you worked as a team on a particularly complex project? Do you undertake any CSR initiatives, or are part of a professional ‘group’ outside of the day job that involves working with others? All are great examples of how teamwork is pervasive in a professional business.

 

  1. Detail-oriented: Whatever your particular specialism, this skill is crucial across many sectors and roles as it can significantly impact the overall quality of services provided to your customer base – even if that is internal or to other stakeholders in the business. Highlighting instances where your attention to detail made a difference is key – whether that work is in creating pitch documentation, part of your accounting or audit role (where attention to detail in a pre-requisite), or in compliance or regulatory matters.

 

  1. Results-driven: This phrase is most certainly over-used (usually with no examples of said ‘results’) yet there are other variances that can also demonstrate the same point. ‘Achievement-oriented’, ‘goals focused’, and ‘outcome-driven’ are more specific and impactful. Are you able to talk about sales or marketing strategy here focused on ROI, or strategic planning utilised to get the best possible result for your customers and/or company? Examples, again, are key.

 

  1. Works well under pressure: Depending on your sector and role, high-pressure situations are common, and the ability to work effectively in such conditions is an attractive trait to a future employer. Instead of just dropping this phrase on with no explanation is a big no-no however. Instead, discuss how you handled challenging situations and tight deadlines; your involvement in high-profile projects, or how you adapted to unexpected developments and had to adjust your strategy.

 

  1. Exceptional organisational skills: Most roles in a professional business require some level of organisation, whether that’s managing your own time effectively, a team of other employees, or preparing for a presentation/pitch. By using specific examples, especially those that are relevant to the role you are applying for, you provide concrete evidence of your capabilities and enhance the effectiveness of your CV and profile.

 

In Conclusion

Crafting an impressive CV requires going beyond generic statements and clichés and instead presenting a compelling narrative of your professional journey. By showcasing specific, relevant, and quantifiable evidence of your skills and accomplishments, you can create a CV that stands out and captures the attention of potential employers or clients.

If you have enlisted the help of a specialist recruiter for your job search, you will often find that your consultant will help to review your CV and role applications to ensure they stay on track, and work hard to move you further along in the process. Of course, the other benefit here is that the recruiter will further help to demonstrate your suitability verbally to those responsible for hiring – enhancing your profile far beyond a 2-3 page printed document.

And finally, even if some of the highlighted statements do creep in (even verbally as you move to interview stage) remember to always use concrete examples and measurable outcomes to demonstrate your abilities, skill, and above all, why YOU are the company’s next hire.

 

About Clayton Recruitment

Clayton Recruitment has been partnering with organisations across the country since 1989 and during that time has built up an excellent reputation for trust and reliability.

With specialist divisions covering Commercial, Financial, and Engineering appointments, on a permanent basis.

If you are building your existing team or looking for your next career move, we can help. And, if you are currently employed, you can be assured of complete confidentiality, professionalism, and honesty throughout the process – as standard.

Click here to speak to one of our experienced specialists or call 01772 259121 for more information on how our exceptional recruitment experience can help your career aspirations.

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Your CV: Why It’s Still Critical to Your Success This Year

Did you know that Leonardo Da Vinci, in 1482, wrote the first ‘official’ CV? It was addressed to the Duke of Milan in the hope of gaining a specific painting ‘gig’. 

Da Vinci was well known for his intelligence and consequently focused the content of his CV on the project in question. He highlighted his prowess and results in using certain painting techniques he knew the Duke required for the painting in his ‘CV’. 

Fact: Tailoring your CV to the role in question has always been critical. 

I am sure Leonardo would have been astounded to discover that this humble communication piece would continue to be the start of the recruitment process over five hundred and forty years later. 

Though candidates are taking to TikTok and other social channels to promote their personal brand, a CV continues to be the first communication piece your legal hiring manager requests from the team here at Clayton Recruitment. 

So, what are the key elements you need to consider as you craft your CV to stand out to the business you want to work for? 

After over twenty years of reading good, average, and downright diabolical CVs, we have a few suggestions to create a CV that profiles you as the perfect candidate to take to interview. 

Let’s start with the basics hiring managers look for on the first skim through. 

CV Basics 

Before diving into specific content and structure, let’s confirm some CV basics. This is the initial document your new employer will see alongside a cover letter should you choose to use one; more about that in another post. 

It does not need to be more than a couple of pages long; brevity and getting to the point are key. Your hiring manager will explore more about you and your experience related to your CV in the interview. Remember to ask your recruitment consultant for help on this. 

Ensure your full current contact details are visible and correct; name in bold at the top of your CV, followed by your full address, email and mobile phone number. 

It is common for candidates to find their old CV on a hard drive and use this without checking that the details and phone numbers are still accurate. There isn’t a requirement for a photograph in the UK, nor should you add your date of birth or marital status. When it comes to pronouns, she/her, he/him, the decision is yours.  

If you have a disability, it is not necessary to add this though it can be helpful for both your recruitment consultant and hiring manager to know when they are setting up an interview. 

Create a new email address purely for job hunting. There is nothing worse than an overflowing personal inbox where email communication gets lost, and you end up missing vital emails from your recruitment consultant.  

Though your name may be taken on Gmail or Outlook.com, adding private or personal or a number to your name should work.  

For example, Angelasmithprivate@gmail.com looks professional and is easy for a recruitment consultant to remember. Avoid adding your birth year, for instance, AngelaSmith1977, as this could set up age bias. If you were born on the 27th of the month, AngelaSmith27 would be fine. 

This leads to formatting, fonts, and grammar. The more challenging something is to read, the less people concentrate, and key convincers about you and your ability to excel in the role you add to your CV can get missed. 

Use a professional font, nothing less than 10 point and avoid any non-professional style; you are applying to a buiness. It is easy to think that standing out in this way is a good idea. It isn’t -leave that to the answers you give in the interview. 

Have clear headings for sections, use spacing and bullet points and keep a consistent formatting theme in the body of your CV. 

Read through your CV to check for context and content and that it reads well. Typos, spelling, and grammar can trip up the best of us, so treble check everything and get a friend or significant other to read over what you have written. 

CV Content 

As Da Vinci worked out, tailoring your CV to the job you are applying for is critical, which you can do throughout each section I have highlighted below. 

As a start, add a personal statement. This is a concise summary of four or five lines that summarises you, your work history, and your main achievements. 

Your Personal Statement  

Be specific in your work title; for example and avoid jargon. In many professions, years of experience post qualification are critical to add here. Refer to any main achievements, and where possible, make these relevant to the job description as you now start to tailor the CV for the role in question.  

Finally, give a couple of examples of what you can bring to the role. 

Work Experience 

When it comes to work experience, list your current position first and then work backwards. Add the title of the role, the business in question, how long you were there and your main responsibilities. Then list the key results you delivered and align these to the job description. Talk to your recruitment consultant, who will be able to help you pull out what the firm in question is looking for. 

Highlight Work Gaps 

As you add the list of roles and businesses where you have worked, highlight any gaps you have had and why.  

Be transparent; the world is a very different place to what it was, and taking time off to look after our own mental health or family members, new and old, happens. Hiring managers in the working world, as you might expect, are naturally predisposed to look for detail, and if they can’t identify what you were doing between 2011 and 2012, they will be left wondering what other details are missing.  

I am sure you can answer the question well in an interview, but remember this is a screening stage where the hiring manager will likely read your CV in isolation. 

Education and Qualifications 

When it comes to education and qualifications, use a similar format with the most recent qualification first. State the type, result, the dates and the university or college. A brief summary of the areas or specialisms you studied will be relevant here, as would any memberships you are a part of. 

Relevant Skills 

When it comes to skills, list anything relevant to the role here. This might be your new business development skills, a specific software package you can use or languages if they are relevant to the role, geography and the population the business serves. 

Interests and Activities 

If you are involved in activities that relate to your role and profile you as a team player or potential leader, then, of course, add that here. 

Summary 

When it comes to writing a CV, the devil is in the detail, and this is where the help of your recruitment consultant is vital. 

We have shared a basic flow here, and it is up to you to fill in the gaps relevant to the specific role in question. 

If you are ready for your next legal move, check out a selection of our current vacancies here and then upload your current CV here. Our team are based across the UK, and you can find all the relevant phone numbers here.  

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Posted By

Lynn Sedgwick

Managing Director

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How To Write A Standout Cover Letter And Secure That Interview

  • March 28, 2019

I can’t emphasise enough how important cover letters are becoming when it comes to standing out in the career race.

They’re a golden opportunity to introduce yourself, highlight your most desirable skills, and create a good impression in your recruiter or hiring manager’s eye.

So why on earth are they so often skimmed over – or even worse, left out altogether?

Without a cover letter, your job application is just another sheet of paper, or another PDF file on the computer screen – one often lacking in personality and excitement.

And you know what? That’s fine: after all, the CV’s function is to list experience and skills. Your cover letter is there to add interest.

Without a cover letter, your CV is much more likely to be skimmed over and discarded. It might not even be read at all – almost certainly the case if the job description has asked for a cover letter to be included.

However, that’s not to say that any old cover letter will do.  There’s an art to writing a good cover letter – one that will make a recruiter straighten in their seat and think, ‘hmm, this person looks interesting.’

What To Include and What To Leave Out Of A Cover Letter

Write your cover letter in the first person. When you’ve written your first draft, check over it and you’ll probably find that you’ve started every single sentence with ‘I’. Go back and reword some of the sentences so that they have variation in how they begin – it makes the cover letter read better and will increase the impact.

Mix it up and write different cover letters for different organisations. Personalisation is key and always gets noticed.

Your recruitment consultant can help you with this. For each job application, scour the job ad to look at the particular skills or competencies they’re seeking. Write your cover letter to tell them how your skills and experiences fit what they are looking for. Include why you want to work for their company too.

Remember not to ramble: If it’s a big block of text crammed onto one page, then you put the person off ever reading it at all. Four to six very short paragraphs are the perfect length.

Ensure you create white space between each major piece of information, so that it is easy to read and pick out the critical parts. In today’s online world many cover letters could be read on mobile so factor this in too.

Use straightforward, clean language; you are a professional after all. Complex language can be a headache for the reader and confuses the message – i.e. why you’re the ideal person for the role.

Break overly long sentences into shorter ones, then read it aloud and see how it sounds.

Put all your contact details on the cover letter. If you are unavailable to take calls during working hours, advise when is suitable.

Make sure you mention the name of the company in the body of the cover letter and demonstrate that you have done your research on the company in some way. This marks the application out as targeted and that you care enough to make your application stand out.

Strike a balance. Every company enjoys being flattered. While you want to demonstrate you are the right person for the role, be aware you don’t come across as sounding desperate.

Don’t send your letter without having someone read over it for spelling and grammar mistakes. Of course, run it through spellcheck first, but that won’t always pick up homophones such as ‘their and there’ or ‘your and you’re’.

Then, of course, make sure your recruitment consultant sees it too.

Put real thought into what the reader might find interesting about you and your work experience.

In short, keep it short. Keep it readable. Keep it relevant to the job offer. Get someone to check it. Above all, put some serious effort into making sure it’s as good as it possibly can be, as a lack of effort will rarely open the door to an interview.

About Clayton Recruitment

Clayton Recruitment has been partnering with organisations across the country since 1989, and during that time has built up an excellent reputation for trust and reliability.

With specialist divisions covering Commercial, Financial, and Engineering appointments, on a permanent basis.

If you are building your team or looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

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What to leave off from your CV

  • July 5, 2018

Over the past few months we’ve been giving our advice on all things recruitment, how to nail any assesment methods, how to master the interview and even how to deal with the first 3 months at your new company. But one thing we haven’t covered yet is what information you should actually leave off your CV. Here are our top tips.

You should always keep in mind that you’ve got limited space to work with and any CV longer than two pages is probably too much, unless you’ve had a really extensive career. This means there’s no space to keep in anything that doesn’t directly improve your chances of securing the role that you’re applying for. For example, everyone knows that a candidate’s references are available on request, so you don’t need to say it and take up valuable space. The same applies with putting ‘salary negotiable’. Unless you’re applying for a remarkably unique role almost every position will have a negotiable salary so you’re just wasting space which could be taken up with information that aids your application.

Along similar lines, it also makes sense to leave something to talk about when you actually meet the company so don’t include too much detail about your personal life. The interview should be your chance to elaborate on your CV and to show a bit more of your personality so unless you’ve climbed Everest or crossed the Atlantic on your own, it’s probably a good idea to leave out that you enjoy ‘swimming, reading and socialising.’

Ultimately, you should leave out generalist information and tailor your CV for every single role you apply for so it mirrors what the company is looking for and touches on the skills mentioned in the job description. A sure-fire way to get your application binned is to send an application that you’ve used for numerous jobs. Remember, we do this every single day and it’s easy to spot a CV that hasn’t been edited for a specific role.

You should also try to avoid clichés wherever possible. Almost every CV contains some combination of phrases like ‘hard working and a people person’ or ‘possesses strong communication skills’ and unless you can actually back the points up with examples, they’re essentially meaningless. Recruiters see these phrases on numerous applications every day and as a result don’t necessarily respond to them unless the applicant can produce evidence of times they’ve shown these skills.

This also means that you can’t afford to even suggest that you’re only making a speculative application or that you’re not entirely confident about your ability to do the role in question. As we’ve just touched on, firms want to see a tailored CV that shows you’re a great fit for the job in question and if they don’t receive that, they’re not likely to continue with the application. Businesses want talent that stays with them for as long as possible and they’re not going to go ahead with a potentially expensive application and assessment process if they don’t think you’re completely right for the role. This is particularly true when you consider that the cost of replacing a departing employee is generally around 1.5 times their salary, so if you’ve even hinted that you’re not quite right for the role on your CV or are unsure where you want your career to go, it’s unlikely your application will go much further.

What information do you think jobseekers should leave off their CVs? Leave your thoughts on this topic below.

Next up, the interview stage. Read our blog for some tips on Nailing you interview here.

Want further tips/advice or a good read about the Recruitment world? Visit our News & Insights page for more.

Or, if you want to speak to one on our experts, call us on 01772 259121.

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The key to a killer CV

  • October 16, 2017

It’s that time of year when many assess their career and decide that it is time to move on. But before you jump right in and send your CV out, it’s vital to take the time to review it and update it with your latest skills and achievements. And while you might not need us to tell you not to use your megalad@gmail.com or goddess@yahoo.co.uk email address when applying, we do have some very useful advice that our many years of experience in recruitment tells us will pay off. And with the average recruiter spending less than ten seconds reviewing a CV before deciding whether to keep it, yours needs to stand out from the crowd. Here’s how:

Tailor it

Nothing stands out more than a generic CV that hasn’t been updated for the specific job you’re applying for. Recruiters and potential employers want to see how well matched you are to that position so it’s no good sending out the same application every time. Read the job specification thoroughly and ensure your skills match the criteria that the organisation is looking for and you’re likely to receive a lot more responses than your regurgitated CV would bring.

No photo

Opinions are mixed over whether you should include a photo with a CV or job application. Some people think you should, more people think you shouldn’t. We’re in the latter camp and from our perspective, it’s much the same as including your birthday and only leaves you open to some employers potentially discriminating against you through their unconscious bias. While it shouldn’t make a difference, if an organisation is that keen to see what you look like then they can look at your social media channels. Which leads us onto our next point…

Sort out social media

While this isn’t part of your CV, it may as well be in the 21st century as you’ll be hard-pressed to find an employer that won’t carry out at least a cursory search of Facebook, Twitter, LinkedIn and the like to see what you’re really like. You don’t have to delete all the photos of you on a night out, or dressed up for a friend’s birthday, but do hide them as they’re hardly likely to impress your next potential boss. All it takes is an update of your privacy settings and bang – the dirt is gone, or at least hidden.

Keep it simple

There’s no need to add in every single detail about your life achievements so far. Your 25m swimming badge isn’t going to make the difference between getting an interview or not, so the best advice is to cut the superfluous detail and only highlight what will actually help you get the job you’re applying for. Consider that the recruiter who deals with your potential job probably receives hundreds of CVs every day and is fairly unlikely to read all five pages of yours so keep it concise, put your most important information first and cut the waffle.

Check, check and check again

The final point is every recruiter’s bugbear and if there’s one thing likely to get your CV thrown in the bin, it’s bad spelling and grammar. This is barely even excusable anymore as, unless you’ve written your CV by hand or on a typewriter, you will have had access to a spellchecker. And if you’re reluctant to rely on technology, print it out and read it out loud to yourself to ensure it makes sense. And then ask a friend to check it. It may sound like a lot of effort, but if it makes the difference between your application being considered and being binned, it’s probably worth it.

Got a killer CV?

Once you’ve completed this checklist you’re ready to go!

And if you need a helping hand why not get in touch with us today to see how we can help you get the job you’ve been dreaming off.

For advice on nailing your interview, click here.

You may also like to download our guide on How to Develop Your Legal CV.

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