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    EMAIL CRM/ COORDINATOR

  • Job type: Permanent
  • Sector: Sales & Marketing
  • Location: Lytham St. Annes, Lancashire
  • Salary: £24000 - £28000 per annum
  • Date posted: 31/10/2017
  • Job reference: CMS030096'2002_1509465994

Our client are an award winning family-owned business and are now looking for an Email Marketing Executive to join their Marketing Team at their Head Office in Lytham St Anne's.

This is an excellent opportunity for a passionate and enthusiastic Marketing professional to join a well established company who can offer fantastic scope for career development.

The successful Email Marketing Executive will play a vital role within the marketing team and duties will include the planning, delivery, development and analysis of the company email programme.
You will be working closely with the CRM Manager and liaise with wider marketing and e-commerce teams to ensure the email programme continues to support wider Marketing and e-commerce goals.
The Email Marketing Executive will also support the CRM Manager in the ongoing nurturing and engagement of customers, investigating, developing and implementing initiatives to recruit more customers to the database, enhance customer experience and loyalty.

Key Responsibilities
Creating and managing email schedules
Liaising with departments across the business
Producing marketing copy to include E-Commerce, content, product, retail
Coordinating quarterly emails
Attending team meetings
Managing budgets
Organising CRM Campaigns
Working with creative agencies and in-house production to ensure timely delivery of projects
Marketing analysis
Working closely with the CRM Manager

To be considered for this role you will;
Have a passion for ¿email marketing¿ along with a keen interest in retail
Have the ability to execute email programmes
Demonstrate a strong understanding of HTML
Be a commercial thinker
Be proactive and be able to hit the ground running
Ideally you will have worked in similar role and have the ability to manage multiple projects at any one time. As this is a fast paced environment, you will need to work to deadlines and think on your feet.

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